Become a Chennai Rice Distributor
Chennai Rice is growing its network of distributors across Tamil Nadu. If you run a distribution business, a wholesale shop or a trading company and want a dependable rice brand to sell, we would like to hear from you.
Why partner with Chennai Rice
- A family rice business since the 1950s, with 75+ years in rice.
- Our own mill in Erode with 2,44,000 MTPA milling capacity and 31 silos holding 61,500 MT of paddy, so supply stays steady through the year.
- A full range of 13 packs: Ponni for every budget, aged rice, idli rice and sappadu rice.
- Pack sizes that move in every market: 5, 10 and 26 kg bags (25 kg for Rudra and Thaaram).
- A 10-stage quality process, from paddy procurement to colour sorting and packing, so every bag cooks the same.
- Brand activity that brings customers to the shelf, such as the Chennai Rice Super Slogan Contest.
Who can apply
- Rice and grocery distributors serving retailers in their area.
- Wholesale traders and stockists.
- Businesses supplying hotels, caterers and institutions.
- Entrepreneurs planning a distribution business with storage space and a delivery vehicle.
How it works
- Apply: send your details through the form (choose "Distributor").
- Call: our sales team calls you to understand your area, customers and storage.
- Visit: we meet you and, where possible, see your godown.
- Appointment: once both sides agree, we confirm the terms and start supply.
Terms such as territory, stock levels and margins are discussed with each partner on the call.
Frequently asked questions
How do I become a Chennai Rice distributor?
Send your details through the application form and choose "Distributor". Our sales team will call you to discuss your area and the next steps.
Which areas are you appointing distributors in?
We are growing across Tamil Nadu. Tell us your area in the form and our team will confirm whether it is open.
Which products will I distribute?
The full Chennai Rice range: Ponni rice packs, aged rice, idli rice and sappadu rice, in 5, 10, 25 and 26 kg bags.
Do I need a GST registration?
A GSTIN helps us set up your account and invoices. You can add it in the form; if you are still registering, mention that in your message.
About Chennai Rice · Our mill in Erode · The rice range
About Chennai Rice Industries
- Family-run rice mill at Nasiyanur, Erode, Tamil Nadu, founded in 1980.
- Capacity of 2,44,000 tonnes a year (MTPA), with 61,500 MT of paddy storage in 31 silos.
- Paddy is selected, tested, stored, parboiled (for boiled rice), milled on a 10-stage line (cleaning, husking, polishing, grading, colour sorting) and packed at the Erode plant.
- Sells Ponni rice and idli rice in 5, 10 and 26 kg packs (Rudra and Thaaram Nei Kitchadi in 25 kg) through distributors, shops and online across India.
Contact: WhatsApp +91 70666 46667 · support@chennairiceindustries.com · Contact page